Ho Chi Minh City – October 21, 2025 – The 30th Anniversary Ceremony of ISUZU Vietnam took place in Ho Chi Minh City (HCMC), with the attendance of representatives from the HCMC People’s Committee, Thong Tay Hoi Ward, the Vietnam Register – Ministry of Construction, the Industry Department – Ministry of Industry and Trade, the Consulate General of Japan in HCMC, as well as executives from ISUZU Motors Limited (Japan), ITOCHU Corporation, Sai Gon Transportation Mechanical Corporation Single Member LLC (SAMCO), Gia Dinh Real Estate Investment Joint Stock Company (RESCO), together with authorized dealers, strategic partners, and media agencies. This milestone event marked an opportunity for ISUZU Vietnam to look back on its three-decade journey of accompanying customers, partners, and the Vietnamese society.
With the theme “30 Years of Moving Together” the celebration served as ISUZU Vietnam’s heartfelt expression of gratitude to those who have accompanied the company throughout its journey
Conveying the Theme “30 Years of Moving Together”
With the theme “30 Years of Moving Together,” the ceremony was a heartfelt expression of gratitude from ISUZU Vietnam to valued customers, dealers, strategic partners, and employees – those who have built a sustainable journey over the past three decades.
The central spirit of the celebration was to honor Vietnamese culture and people – where ISUZU has deeply rooted itself and flourished. The venue’s refined Vietnamese-style space, harmoniously combined with folk art and regional cuisine, vividly expressed the message of gratitude and cultural connection between ISUZU and Vietnam.
More than a commemoration, the event served as a symbol of commitment – that ISUZU will continue to accompany its customers and the Vietnamese society, contributing to the creation of a sustainable future.
Art Performances Honoring Vietnamese Culture
Steadfast in Philosophy, Strong in Position
The 30-Year Journey of ISUZU Vietnam
Emphasizing the significance of this 30-year milestone, Mr. Wataru Nakano, General Director of ISUZU Vietnam, shared: “Throughout its 30-year journey, ISUZU Vietnam has remained steadfast in listening to the real needs of customers and continuously innovating to provide practical and sustainable transportation solutions for society. This steadfastness has enabled ISUZU to maintain its leading position in the commercial vehicle industry in Vietnam.”
Mr. Wataru Nakano, General Director of ISUZU Vietnam
This spirit has not only helped ISUZU Vietnam conquer the market successfully but also spread positive values to the community and the Vietnamese economy. Mr. Nguyen Manh Cuong – Member of the Standing Committee of the HCMC Party Committee, Vice Chairman of the HCMC People’s Committee, expressed: “Ho Chi Minh City highly appreciates ISUZU’s contributions not only in production and business but also in job creation, human resource development, and technology transfer.”
Mr. Nguyen Manh Cuong – Member of the Standing Committee of the Ho Chi Minh City Party Committee, Vice Chairman of the Ho Chi Minh City People’s Committee
Mr. Masuo Ono – Consul-General, Consulate General of Japan in HCMC, also shared his appreciation for the company’s journey: “Since its establishment in 1995, ISUZU Vietnam, through the provision of high-quality products and dedicated after-sales service, has contributed to supporting the logistics sector and made significant contributions to promoting economic activities in Vietnam.”
Mr. Masuo Ono – Consul-General, Consulate General of Japan in Ho Chi Minh City
Towards a Sustainable Future
Building on its 30-year legacy, ISUZU Vietnam is now moving forward with the aspiration to become a “Commercial Mobility Solution Company,” supporting the entire vehicle lifecycle and contributing to Vietnam’s sustainable development in a new era. At the event, Mr. Shinsuke Minami – President and Representative Director, COO of ISUZU Motors Limited, emphasized the company’s mid-term plan “ISUZU TRANSFORMATION,” aimed at becoming a global commercial mobility solution company. He stated: “Through innovation, carbon neutrality efforts, and advanced technology development, ISUZU aims to accompany Vietnamese customers in flexibly adapting to increasingly diverse transportation needs, contributing to shaping a sustainable mobility era for the future.”
Mr. Shinsuke Minami – President and Representative Director, COO of ISUZU Motors Limited
This vision is further reinforced by the strong collaboration with investors.
Mr. Hiroyuki Tsubai – Executive Vice President, Deputy COO of ITOCHU Corporation, shared: “ITOCHU will continue to work closely with ISUZU Vietnam to promote environmentally friendly vehicles, enhance training and human resource development, and contribute to building a sustainable logistics infrastructure in Vietnam.”
Mr. Hiroyuki Tsubai – Executive Vice President, Deputy COO of ITOCHU Corporation
In the next phase, with solid support from its shareholders, ISUZU Vietnam will continue to move forward, steadfast in its mission to deliver practical value to customers, partners, and society – a journey towards a sustainable transportation future for Vietnam.
Honoring Our Valued Dealers & Partners
One of the most meaningful highlights of the ceremony was the Appreciation Ceremony for Authorized Dealers and Partners. This was a moment for ISUZU Vietnam to express the deepest gratitude to the indispensable companions who have supported its development throughout the years.
Appreciation Ceremony for Authorized Dealers and Partners
The commemorative plaques presented symbolized the strong partnerships, recognizing the outstanding contributions and invaluable trust that dealers and partners have placed in ISUZU Vietnam.
More than a gesture of gratitude, it was also a powerful commitment to continue standing side by side in the new chapter ahead – creating even greater success together.
The 30th Anniversary Celebration of ISUZU Vietnam
The 30-year milestone marks a proud and radiant chapter in ISUZU Vietnam’s “Moving Together” journey. More than a celebration, it reaffirms ISUZU Vietnam’s enduring commitment to accompany Vietnam’s development and contribute to building a sustainable transportation future.
